B2B Web Design & Branding for Tech and startups
We’re Upspire Labs—a Northern California-based B2B web design and branding agency helping companies solve marketing challenges through strategy, design, and technology. Whether you're launching something new or evolving what already exists, we help you move forward with clarity, consistency, and creativity.
Our capabilities
At Upspire Labs, our capabilities go beyond just software tools and project deliverables. We’re a team of strategists, designers, and developers who bring creativity, critical thinking, and execution to every challenge. Whether you’re repositioning your brand, scaling into new markets, or expanding your internal team, we provide the expertise to help you move forward with confidence.
Meet our team
At Upspire Labs, our team excels in illustration, design, development, and project management. We harness the power of no-code platforms like Webflow and WordPress, experiment and co-create with generative AI tools, and explore the latest tech to deliver impactful results.
Rocky Tilney
Chris Grau
Monica Tilney
Zara Francis-Roban
Our trusted partners
We believe in staying lean, nimble, and insanely good at what we do. When a project calls for something beyond our core, we turn to this trusted group of creative pros—people who help us scale smarter and deliver more for our clients.
What we believe in
We believe creativity is still a very human thing. But we’re also not the type to romanticize the old way of doing things just because it feels familiar.
We have “lab” in our name for a reason. We experiment. We try new approaches. We test, refine, and adapt fast. If there's a better, faster, or smarter way to get great work out into the world, we're on it. AI is just one of the tools in our kit—used with intention, guided by real people, and always in service of a better outcome.
We build creative systems that scale. Whether we’re creating a brand from scratch, redesigning a website, or building an innovative user experience, we care about the why, the how, and the who it’s for. That means strategy-first thinking, clean design, and flexible delivery that actually fits how teams work today.
We're collaborators at heart. We believe good ideas get better when they’re shared, debated, and shaped together. That goes for our clients, our partners, and the creative community around us.
We're not chasing trends for the sake of it—but we are chasing momentum. Because in our world, standing still isn’t an option.
We’re Upspire Labs.
Human creativity.
AI-augmented.
Ready for what’s next.
*The asterisk in our logo reflects our commitment to exploring new possibilities and pushing boundaries. It’s a reminder that there’s always more to learn and discover.
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