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Webflow Sprint

Why we built the Brand Sprint

Early-stage teams need a professional brand identity fast—not a six-month agency odyssey. The Brand Sprint compresses research, strategy, design, and documentation into two focused weeks so you can pitch investors, launch products, or enter enterprise sales conversations without delay.

Everything You Need to Launch

Messaging Foundation

  • Positioning statement
  • Core value propositions
  • Key headlines

Logo System

  • Primary logo
  • Secondary mark
  • Icon

Color Palette & Typography

  • 6 colors with usage rules
  • 3 fonts with hierarchy rules

Visual Style Guide

  • Photography style direction
  • Iconography guidelines
  • Design patterns

Brand Kit

  • Figma file with all assets
  • Vector files (SVG, PDF)
  • Raster files (PNG , WEBP)
  • 5-page Brand Guide (PDF)

Who it's for

Seed/Series A Startups

Companies launching or rebranding who need a complete visual identity fast. You're raising a round, building pilots, entering sales, or pivoting—and your current brand doesn't match your ambition.

Brand or Product Pivots

Teams with major milestones—funding announcements, demo day, partnership launches—who need a fresh identity that reflects where they're going, not where they've been.

New Ventures or Sub-Brands

Established organizations testing new initiatives that need distinct visual identity to differentiate in market.

2 Weeks from Kickoff to Launch

Week 1

Day 1

Workshop
(60-90 min, Google Meet) Positioning canvas + brand personality map. We align on audience, goals, and competitive landscape.

Day 2-3

Research & Concepting
Competitive gap scan and moodboard exploration. We identify visual directions that differentiate you in your market.

Day 4-5

Design Sprint
Primary logo, alternate mark, color palette, and typography system. We design complete identity options for your review.

Week 2

Day 6

Feedback Huddle
(Live walkthrough) We present 3-4 logo concepts. You provide feedback, we discuss direction, and you select the route forward.

Day 7

Refinements
We incorporate your feedback and refine the chosen direction.

Day 8-9

Asset Development
Final review, social avatars, favicon, and simple icon set. Everything you need to launch.

Day 10

Delivery
5-page Brand Guide (PDF & Figma) + complete file kit (SVG, PNG @1×, 2×, 4×)

Package Investment

$10,000

What's included:

Everything listed above, up to 2 revision rounds, complete brand guide and file kit

Book your brand sprint briefing ›

The Details

  • 50% deposit to lock the start date; balance on final delivery
  • All meetings via Google Meet; async feedback via Asana or Slack
  • Maximum of 3 core decision-makers per sprint to maintain pace
  • Additional rounds or major scope changes billed at $175/hr

Brand Sprint – FAQ

How do we know a Brand Sprint is right for us?

If you need a launch-ready identity in ≤2 weeks—because of funding, a pivot, or an upcoming campaign—a sprint delivers speed with senior-level quality. If your timeline is flexible and you need full naming, messaging, and collateral, a longer engagement may fit better.

What file formats do we receive?

Vector (SVG + PDF), raster (PNG @1×, 2×, 4×), plus an organized Figma file. The Brand Guide shows usage, color codes, and type hierarchy.

What do we need to provide before Day 1?

Any existing research, competitor references you admire or dislike, and a quick questionnaire on target audience and tone. No polished brief is required—the kickoff workshop captures everything else.

What’s included in the two revision rounds?

Color tweaks, minor shape adjustments, secondary-mark refinement, and typography swaps. A new concept or drastic pivot constitutes a new sprint.

How many decision-makers can join the process?

Up to three core stakeholders. Keeping the team lean is what lets us finish in 10 working days; additional voices can review the final guide.

Can we expand the work later?

Yes—website design and other assets can be scoped as add-ons or rolled into a follow-up sprint.