Brand Sprint

10-day identity launch

Why we built it

Early-stage teams need a pitch-perfect visual identity fast—not a six-month agency odyssey. A Brand Sprint compresses research, strategy, design, and documentation into two focused weeks so you can pitch investors, ship marketing, or launch campaigns without delay.

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Who it's for

Seed / Series A startups or organizations that outgrew their DIY logo

Brand or product pivots that need a fresh story before demo day (or any other major event)

Established orgs testing a new sub-brand or initiative

How we do it

Day 1

Workshop (90 min, Google Meet/Asana)
Positioning canvas + brand personality map

Day 2-3

Research & concepting
Competitive gap scan, moodboards

Day 4-5

Design sprint
Primary logo, alt mark, color + type system

Day 6

Feedback huddle
Live walkthrough, 3-4 comps, discussion; pick the winning route

Day 7

Refinements
Changes discussed on previous day are incorporated

Day 8-9

Brand assets
Final review, social avatars, favicon, simple icon set

Day 10

Delivery
File kit*

Odds and ends

  • 50% deposit to lock the start date; balance on final file hand-off
  • All meetings via Google Meet; async feedback via Asana or Slack
  • Additional rounds or large scope changes billed at $150/hr

*5-page Brand Guide (PDF & Figma) + file kit (SVG, PNG)

Investment

Package

Core Package: $7,500
Up to 2 revision rounds, full guide

+ Collateral: $2,500
Business card, pitch-deck template, LinkedIn banner

Book your brand sprint briefing ›

Brand Sprint – FAQ

How do we know a Brand Sprint is right for us?

If you need a launch-ready identity in ≤2 weeks—because of funding, a pivot, or an upcoming campaign—a sprint delivers speed with senior-level quality. If your timeline is flexible and you need full naming, messaging, and collateral, a longer engagement may fit better.

What file formats do we receive?

Vector (SVG + PDF), raster (PNG @1×, 2×, 4×), plus an organized Figma file. The Brand Guide shows usage, color codes, and type hierarchy.

What do we need to provide before Day 1?

Any existing research, competitor references you admire or dislike, and a quick questionnaire on target audience and tone. No polished brief is required—the kickoff workshop captures everything else.

What’s included in the two revision rounds?

Color tweaks, minor shape adjustments, secondary-mark refinement, and typography swaps. A new concept or drastic pivot constitutes a new sprint.

How many decision-makers can join the process?

Up to three core stakeholders. Keeping the team lean is what lets us finish in 10 working days; additional voices can review the final guide.

Can we expand the work later?

Yes—packaging, website design, or campaign assets can be scoped as add-ons or rolled into a follow-up sprint.

Book a 20-min Brand Sprint Briefing